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MANULIFE ANNUAL AWARDING DINNER 2017

  • Client:
  • Manulife Vietnam
  • Location:
  • GEM Center – HCMC
  • Date:
  • March 2018

OBJECTIVE

To recognize top producers of Manulife Vietnam for their outstanding performance in the most honorable way;

To make participants feel proud and say WOW to be invited to this important event;

To motivate agency force to achieve higher glory in their career path;

To elevate achievement and honor the ‘Growth with Quality’ spirit.

CHALLENGE

How to make the event much more different from the successful last-year-event?

How to make more than 1,000 participants see themselves honored in every activity of the awarding ceremony?

How to create new inspiration for not only Manulife’s people but also the insurance market.

SOLUTION

With our ambition to create the best awarding ceremony ever that match the high position of Manulife, we creatively harmonized the modern innovation of “Kinetic Lighting” technology and the classic Art of Live Symphony, we brought up to life the concept "The Symphony Of Glory". This concept is created to honor great people who are playing significant roles in the Manulife Symphony of Glory, who together created miracle sound of Pride & Victory.

OUTCOME

The message “Đỉnh Cao Danh Vọng” was spread out effectively among participants via awarding performances.

The Symphony of Glory was not just an unforgettable melody of 2017, but also the inspiration pushing up the winning spirit in 2018.

Undoubtedly, the event was successfully launched with so many positive feedback from client:

“… very good feedback from all of the attendants as well as from the MLV CEO & CAO, especially the Recognition part, which was the most important session of this important event.”

“ … has been working with various event agencies, we highly do appreciate your professionalism and art-direction.”