Shop the Look: Zara rolls out global augmented reality experience
Another major retailer is tapping into the power of immersive technology with the launch of a new augmented reality app designed to add a whole extra dimension to the shopper experience.
A New, Artificially Intelligent Hologram Was Just Born
VNTANA and Satisfi Labs are collaborating on a hologram concierge platform. The finished product will allow businesses to combine a virtual assistant powered by artificial intelligence with augmented reality visuals.
Google’s energy harvesting walkway lights up Berlin
Berlin’s Festival of Lights attracts scores of visitors annually each and every October, with the city’s iconic sights including Berlin Cathedral and Brandenburg Gate spectacularly lit up in an array of colours. 2017’s event offered something a little bit different though. Something interactive. Something highly memorable. Something with an important message. Something from Google.